A Franchise Coach and Consultant Committed to Your Freedom

Adam Goldman doesn’t just talk about freedom—he lives it. Frustrated with the limitations of the corporate world, he created the life he wanted through franchising and never looked back. As a father of three and one of the top franchise coaches in the country, Adam helps others achieve the same independence.

For over a decade, he has guided hundreds of people in breaking free from their 9-to-5 jobs. He helps them start building wealth, finding purpose, and gaining control on their own terms. Adam isn’t here to sell you a dream; he’s here to help you claim it.

What People Say

<h4>Remy K.</h4>

Remy K.

Working with Adam made my search so much easier—he offered potential matches that were well-adapted to my goals, and the interview process was impressively well-organized. What stood out most was how he helped me avoid wasting time on options that weren’t viable.
<h4>Todd P.</h4>

Todd P.

I'd say that Adam listens well, comes up with options, and provides a non-biased opinion. The businesses themselves were varied and had a lot of ownership options, which is a great means of either getting into a desired industry if you have the background or the ability to look at it as owner only and what makes the most sense.
<h4>Sean C.</h4>

Sean C.

Adam is helpful and responsive and will put you on the right path to franchise ownership. The guidance and knowledge of the franchise industry is great. I was surprised by the vast amount of opportunities available in the franchise world.
<h4>Hemina P.</h4>

Hemina P.

Whether you are familiar with franchise operations or not, using the services of FranchiseCoach helps you understand the possibilities. I was exposed to industries that I didn’t even know existed under a franchise format. Not all franchises are the same, and having a coach guide you in selecting a match based on your personal preferences is invaluable.
<h4>Gene B.</h4>

Gene B.

Adam Goldman helped make things very simple to understand regarding making franchise purchase decisions. He was thorough, patient, and extremely knowledgeable. He helped me make the right decisions... What I loved most was the process. The process Adam gave me helped define and identify the best franchise options for us.
<h4>Mike C.</h4>

Mike C.

Adam has a no-pressure consultative approach to matching potential franchisees with a business that is a good fit for them. The sheer number of franchises is somewhat overwhelming, which makes having a guide more valuable. He thinks fully through what your goals are and be very honest about those.
<h4>Kamal A.</h4>

Kamal A.

Franchise brands trust Adam. He isn't pushy and follows up your progress nicely. I was surprised at how vast the range of investment levels are in the franchising world. Adam is very serious, practical and gives enough to his customers.
<h4>Nathan Y.</h4>

Nathan Y.

Adam is a top expert on franchising. He connected my family with a concept I otherwise wouldn't consider. I highly recommend his free service to anyone considering exploring franchise business opportunities.

Why Franchise in Grand Rapids, MI?

Choosing to own a franchise in Grand Rapids means investing in a city built on growth, innovation, and opportunity. With a strong economy, skilled workforce, and affordable living, the city creates an ideal foundation for franchise success.

Thriving Economic Hub

Grand Rapids has become West Michigan’s growth engine. Major projects like the planned $700 million soccer stadium and amphitheater are driving new housing, retail, and business development. With steady job growth in technology, health care, and advanced manufacturing, franchising here allows entrepreneurs to invest in a city primed for future success.

Skilled Workforce Advantage

Known as the Furniture City, Grand Rapids has evolved into a hub for technology, health sciences, and advanced industries. Its strong manufacturing sector, boosted by robotics and automation, attracts skilled employees who can support franchise operations. This workforce advantage helps franchise owners run efficiently and deliver quality service.

Affordable Business Climate

Grand Rapids offers a lower cost of living than the national average—housing is 8% cheaper, groceries 1.6% less, and utilities 2.7% lower. This affordability benefits both employees and franchisees, enabling stronger profitability, better lifestyle balance, and more room to reinvest in business growth.

Your Trusted Franchise Consultant in Grand Rapids, MI
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Needs Answers?

Franchise ownership provides a proven business model, established brand recognition, and ongoing support. Unlike starting from scratch, entrepreneurs gain training, marketing, and operational systems that reduce risk and accelerate success, all while enjoying the independence of owning their own business.

A franchise consultant in Grand Rapids helps you discover opportunities across different industries, from hospitality to health care. They assist with matching personal and professional goals to the right fit, analyzing financials, and exploring locations. Consultants also connect you with resources and support to assist in owning and growing a business that thrives in the Grand Rapids market.

Yes. Working with an experienced franchise consultant is free for aspiring entrepreneurs. Consultants are compensated by franchisors, meaning you receive expert advice, tailored guidance, and consulting support without direct cost.

Franchise ownership provides proven systems, brand recognition, and ongoing training. Starting from scratch requires building a brand, operations, and customer base without support. With a franchise, you benefit from structured services and resources designed to help franchisees begin strong and grow faster.

Franchise ownership helps align your entrepreneurial dreams with your professional goals. By leveraging a proven business model, consulting expertise, and brand recognition, franchisees can reach milestones faster, focus on customer satisfaction, and invest in long-term growth.