Franchise consultants are primarily involved in developing processes that streamline the investigative phase of the franchising process for their clients. Through structured guidance, franchise consultants can help their clients conserve their own time, limit the potential to make costly errors during the franchising process, and provide continued support through various phases of the client’s business development post-agreement.
In contrast, franchise brokers are focused on creating an efficient matchmaking process. A franchise broker maintains a large database or portfolio of approximately 100 to 300 pre-screened franchise concepts, and after evaluating your interest and budget, they will present you with franchise opportunities within their network.